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BRIC Arts | Media | Bklyn presents "Forty-Seven Easy Poundcakes Like grandma Use To Make" at BRIC Rotunda Gallery

BRIC Arts | Media | Bklyn presents an installation of Forty-Seven Easy Poundcakes Like grandma Use To Make, a series of 47 text-based computer drawings by interdisciplinary Brooklyn artist Nyeema Morgan. The work will be presented in BRIC Rotunda Gallery’s Project Room at 33 Clinton Street in Brooklyn Heights. The opening reception will take place Wednesday, March 13, from 7-9 pm and the work will be on view through April 27, 2013. Admission is free.

The digital drawings comprising Forty-Seven Easy Poundcakes Like grandma Use To Make are amalgamations of 47 different "easy poundcake" recipes gathered from the results of Google Internet searches, as well as the recipe of the artist's grandmother. Morgan used a rule-based process for each of the 47 drawings, sequentially editing the recipes into one another; redirecting words and eliminating superfluous text. The resulting drawings (8" x 5” each and printed on index cards), are each unique, despite identical procedures and recipes used in every drawing. In the pursuit for the perfect and most “authentic” recipe, Morgan calls attention to the ideas of authenticity, quality and truth in the digital age.


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